
WAPIC
INSURANCE
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HIGH VANTAGE POINT
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‘ABOVE & BEYOND’
Wapic is a leading Nigerian Insurance Company, committed to demonstrating leadership to it’s customers, the industry as a whole, and the wider society by integrating environmental, social and governance (ESG) issues into it’s business.
Wapic — an aspirational brand for an aspirational business.
We have an outstanding ambition: to be the leading provider of innovative risk and financial solutions in our chosen markets.
Enlightened — our view of insurance
We take and provide an enlightened view of insurance. We provide a service above and beyond expectations so that we can meet our goals, transform perceptions and build trust. The best way to do this, is to think, speak and act from a position above all others. We must own the... High Vantage Point.
The advantage is ours
Our High Vantage Point affords us true vision, from horizon to horizon, from end to end, from start to finish. Our High Vantage Point is best illustrated by the equilateral triangle, a shape which has an inherent High Vantage Point at its peak.
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Client: Wapic insurance
Project: Strategy, Rebranding and Digital
Agency: Merchant Cantos
Role: Consulting Creative Director
Date: 2013
Region: Nigeria and West Africa







